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Mice Net : June 2009
meetings africa Story by Johanna Mc it's time to meet! lekgotla - Kinnon In true AfrIcAn style Meetings Africa 2009 was declared open with the sound of beating drums. organisers were still expecting a strong turnout for this year’s event. And figures released after the tradeshow revealed a jump in numbers. Meetings Africa experienced a 15 percent increase in exhibitors with a total of 218 operators – 50 of those first-time attendees. South African Tourism global manager business tourism Nomasonto Ndlovu said this year’s event was about quality over quantity. “Although we have experienced a slight decrease in visitor numbers to Meetings Africa compared to last year, feedback indicates that the event attracted more quality local and international buyers, and overall exhibitors conducted good business with these buyers,” she said. Meetings Africa is the destination’s only business tourism exhibition and 2009’s event was, in conjunction with South African Tourism, backed by Guateng Tourism Authority, Johannesburg Tourism Company and the Sandton Convention Centre. H What’s new in the zoo... ELICC - East London International Convention Centre is due to open this year and will offer event planners a range of conference spaces that can cater for up to 2000 guests. ELICC will be managed by Premier Hotels & Resorts and will be linked to its neighbouring property. The centre will include exhibition space, state-of-the-art technology, a business centre, and restaurants. For more information go to www.icceastlondon.co.za 118 mice.net undreds of exhibitors and hosted buyers converged in Johannesburg for Meetings Africa 2009 in mid-February. In the midst of the doom and gloom of the global financial crisis, pre and post The group of 16 hosted buyers and media from Australia, New Zealand and Singapore had the opportunity to experience the luxury of Sun International’s Palace of the Lost City before embarking on the two-day tradeshow. After Meetings Africa the group split to experience the Eastern Cape and Durban before returning home. For more on this familiarisation check out mice. net’s next South Africa feature. experience